Black History Month kicked off with Ujamaa Rising's launch party on Saturday, February 3rd at The Baobob Cultural Center. Ujamaa Rising is Rochester’s newest show featuring Black-owned businesses.
Ujamaa is one of the principles of the Nguzo Saba, which means Cooperative Economics in Key Swahili – to build and maintain our own businesses and to profit from them together. While the Nguzo Saba is a Kwanzaa principle, these principles are to be celebrated year round.
The event featured the debut of a video montage featuring guests from season one; vendors from locally-owned businesses; and food and beverages. Businesses featured in season one include, Beads & Bangles by Jaira, 3 Kingz Barbershop, Arkatecht LLC, Shelton Financial Management, PT Life Fitness, Headz Up Hats and A Gamers Nostalgia.