Ujamaa Rising Launch Party


Black History Month kicked off with Ujamaa Rising's launch party on Saturday, February 3rd at The Baobob Cultural Center. Ujamaa Rising is Rochester’s newest show featuring Black-owned businesses. 

Ujamaa is one of the principles of the Nguzo Saba, which means Cooperative Economics in Key Swahili – to build and maintain our own businesses and to profit from them together. While the Nguzo Saba is a Kwanzaa principle, these principles are to be celebrated year round.

The event featured the debut of a video montage featuring guests from season one; vendors from locally-owned businesses; and food and beverages. Businesses featured in season one include, Beads & Bangles by Jaira, 3 Kingz Barbershop, Arkatecht LLC, Shelton Financial Management, PT Life Fitness, Headz Up Hats and A Gamers Nostalgia.

Watch coverage of the launch party on News 8 and News 10