LáLew Public Relations Launches House of LáLew, a Membership Hub for Entrepreneurs

FOR IMMEDIATE RELEASE | ROCHESTER, NY – {September 29, 2025} — House of LáLew, a new membership-based community created to empower entrepreneurs, creatives and professionals, will be officially unveiled at a press conference on Tuesday, Sept. 30, 2025, from 12:30–1:30 p.m. at RIT’s Center for Urban Entrepreneurship, 40 Franklin Street, Rochester, NY 14604.

House of LáLew offers a first-of-its-kind space where ambition meets action. As a tiered hub for growth, it provides access to PR tools, business resources and a supportive network aimed at helping entrepreneurs increase visibility, strengthen their brand and build lasting legacies.

The launch comes at a pivotal moment for small businesses, which employ nearly half of all U.S. workers and generate 43.5% of the nation’s GDP. Networks like House of LáLew are essential for sustaining this growth, providing the resources, visibility and community entrepreneurs need to thrive.

The membership program features four levels — Visionary, Strategist, Founder and Mogul — tailored to meet entrepreneurs at every stage of their journey. Members gain benefits ranging from access to business resource guides and PR tips to social media spotlights, digital feature stories and priority editorial opportunities.

Speakers at the press conference will include representatives from our official partners, the Mayor’s Office of Financial Empowerment and RIT’s Center for Urban Entrepreneurship (CUE), who will highlight the importance of strengthening the entrepreneur ecosystem and powering economic development in the region.

“An entrepreneurial hub sparks innovation and provides the tools and support needed to turn dreams into tangible results,” said Maisha Beard-Johnson, Coordinator of Business Asset Development/Kiva Capital Access Manager for the City of Rochester. “The Mayor’s Office of Financial Empowerment is proud to partner as a dedicated resource, where bold ideas develop into real businesses that create lasting community impact and lead to generational wealth.”

“We are excited about this partnership, which represents a significant step forward in enhancing the level of service we provide to our ecosystem,” said Ebony Miller, Director of Center for Urban Entrepreneurship at Rochester Institute of Technology. “Collaboration is essential to building a stronger entrepreneurial community. With that in mind, it is crucial for local entrepreneurial support organizations to unite, avoiding duplication of efforts and instead fostering continuity and shared impact.”

“This is more than a membership program,” said Jessica Lewis, CEO of LáLew Public Relations, which celebrates its 10th anniversary next year. “The House of LáLew is a launchpad for bold growth. Drawing on nearly a decade of experience, connections and community partnerships, we’re creating a space where entrepreneurs can connect, collaborate and gain the visibility they deserve.”

The press conference will also serve as the official kickoff to membership enrollment, offering attendees the chance to learn more about the program, meet the team and join the community on-site.

Event Details

What: House of LáLew Press Conference

When: Tuesday, Sept. 30, 2025 | 12:30–1:30 p.m.

Where: RIT’s Center for Urban Entrepreneurship, 40 Franklin Street, Rochester, NY 14604

Parking: Reserved and paid parking available at 40 Franklin Lot (40 Franklin Street, Rochester, NY 14604). Attendees may reserve in advance or pay upon arrival. Reserve parking here.

For media inquiries, please contact Jessica Riddick at jessica.riddick@lalewpr.com or 336-508-1083.

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About House of LáLew
House of LáLew is a membership-based initiative powered by LáLew Public Relations. Its mission is to amplify voices in business by providing PR tools, resources and community support to help entrepreneurs grow with clarity and intention.

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